October 21, 2024

Have Better Weekend Services: 4 Tips from Amy Anderson

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Prior to joining the Unstuck team, Amy served as the Executive Director of Weekend Services at Eagle Brook Church in the Twin Cities, helping the church grow from one location of 3,000 to six locations with over 20,000 gathering each weekend.

It’s safe to say that when it comes to weekend experiences, Amy knows her stuff.

We asked her to share some very practical tips for churches who want to improve their weekend services.

TIFFANY: What are some of the simplest changes a church can make to improve its weekend service experience?

AMY: These are changes any church, no matter the size, can start doing right away:

  1. Give your Lead Pastor time to write, prepare and develop the weekend message.
    Find ways to offload tasks and responsibilities that someone else can do so that the Lead Pastor can do what only the Lead Pastor can do. Giving more time to your communicator to read, think, write and prepare will instantly improve your weekend experience.
  2. Invite feedback.
    Give some trusted people permission to tell you what’s working and what’s not in your weekend service. Let them help identify the blind spots that you don’t see. This is especially important for anyone on your platform! Pastors who teach and worship leaders who lead do not have a full perspective on the effectiveness of their message or worship time.
  3. Assign someone to represent “the average new person.”
    Give someone the responsibility to take in the weekend service through the eyes of a new person. Better yet, have this person go to church with a new person. I guarantee they will see things they’ve never paid attention to before. All of a sudden it matters how long the announcements are, how good the music is, and how applicable the message is. And then…
  4. Commit to making the tough calls.
    Not everyone gets to be on the platform. Not every activity gets to be announced. Not every singer gets a solo. Excellence and effectiveness are in the details. Making the right, often tough, calls is what will move your weekend services from good to great.

TIFFANY: In your opinion, what’s the single most important creative element churches should be investing in to connect with the next generation?

AMY: When you ask what is the the most important creative element, my answer is video. And to be more specific, it’s video for the primary purpose of telling stories. Story is king with the next generation. Real stories of transformation, hope and healing.

Tiffany Deluccia -

Since 2014, Tiffany has served on the lead team at The Unstuck Group, in roles that include communications, marketing, sales, partnerships, advertising and strategy. She graduated from Clemson University, and before joining The Unstuck Group, worked in public relations with major national retail brands, nonprofits and churches on content creation, strategic planning, communication consulting, social media and media relations. She lives in Greenville, SC with her husband and two children.

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